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Feb 25

How to Integrate Customer Service Into Social Media Marketing (via Clickz)

How to Integrate Customer Service Into Social Media Marketing | ClickZ

Social media has changed customer service from being a support function to being an extension of marketing. In the social media ecosystem, customers want to know that you’re listening and responding. As your organization’s front line, customer service is where your company becomes real to prospects and buyers by engaging with the public and showing your firm is real and cares.

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